Privacy Policy
Last updated: January 2026
Introduction
At DARLU & CO. (PVT) LTD ("DARLU," "we," "our," or "us"), we value your trust and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, create an account, make a purchase, or interact with our services.
This policy applies to all users accessing DARLU through our website, email communications, and associated platforms such as Instagram and WhatsApp.
Information We Collect
Personal Information
We may collect personal information that you voluntarily provide to us, including but not limited to:
- Full name
- Email address and phone number
- Billing and shipping addresses
- Account login details (including Google sign-in)
- Order history and preferences
- Communication and marketing preferences
Payment Information
We do not store or process your card details. All card payments are handled securely through trusted third-party payment gateways. For Cash on Delivery and bank transfers (including WhatsApp orders), we collect only the information necessary to complete your order.
Usage & Technical Information
We automatically collect certain information such as IP address, browser type, device information, pages visited, and interaction data to help us improve performance, security, and user experience.
How We Use Your Information
- Create and manage your customer account
- Process and deliver your orders
- Communicate order updates via email (and WhatsApp where applicable)
- Provide customer support
- Send marketing communications and brand updates (with your control)
- Improve our website, services, and product offerings
- Detect and prevent fraud or unauthorized activity
- Comply with legal and regulatory obligations
Marketing Communications
You may receive emails about new collections, promotions, or brand updates. You can manage or stop marketing emails at any time through your account settings or by using the unsubscribe link in our emails.
Even if you opt out of marketing communications, you may still receive essential transactional emails related to your orders or account.
Information Sharing & Disclosure
We do not sell, rent, or trade your personal information.
- With trusted service providers strictly for business operations
- When required by law or legal process
- To protect the rights, property, or safety of DARLU and its customers
- In the event of a business transfer, merger, or restructuring
Cookies & Tracking Technologies
We use cookies and similar technologies to enable essential functionality, analyze traffic, and improve user experience. We may use tools such as Google Analytics and, in the future, advertising or tracking pixels. You can control cookies through your browser settings.
Data Security
We implement appropriate technical and organizational measures to protect your personal information. However, no online system can be guaranteed to be completely secure.
Children's Privacy
DARLU is intended for a general audience. We do not knowingly collect personal data from children under the age of 18 without parental consent.
Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.
Contact Us
If you have any questions or concerns regarding this Privacy Policy, please contact us:
Email: hello@darluclothing.com
Instagram: @darlu
WhatsApp: Official DARLU contact number
DARLU & CO. (PVT) LTD, Sri Lanka